the manifold faces of......diet coke.

reading coca-cola's brand statement for diet coke officially made the longtime favorite verboten. to wit:

"Diet Coke is your style, it's your sass, it's doing what makes you happy. . . . So flirt, laugh, dance, prance, giggle, wiggle -- do what feels good."

(via a fastcompany article on the proliferation of diet cokes)

regards,
a non-wiggling jhc.

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